Blog - Chantal Gerardy | Fractional Marketing Strategist Australia

How to Create a Marketing Unicorn: Build a Marketing System That Runs Without You in It | Learn More →

Got something in your marketing or tech that’s driving you crazy?

Bring it to the next LIVE Working Bee (Fri 9 Oct at 1-2PM AEST). | Register here

Recent Blogs

va-vs-team-marketing

marketing systems

Can Your Team Manage Your Marketing, or Do You Need a Dedicated VA? Here’s How to Decide.

September 25, 2026

why-people-buy-3-triggers-ethos-pathos-logos

buying triggers

Why People Buy: The 3 Triggers Your Marketing Is Missing

September 15, 2026

client-onboarding-process

Client Experience

Client Onboarding Isn’t Just a Welcome Email: The SOP That Turns a New Client Into a Client for Life

September 8, 2026

AI Marketing

Stop Sounding Like a Different Business on Every Platform: A Social Media Audit Using AI

September 1, 2026

how-to-delegate-marketing-tasks

marketing delegation

How to Delegate Marketing Tasks: A Founders Guide to Building the Right Project Management System

August 25, 2026

ai-for-customer-service-leads-and-sales

AI for Customer Service

How to Use AI for Customer Service, Leads and Sales: A Checklist for Your Marketing Machine™

August 18, 2026

contact-form-lead-generation

contact form optimization

Your Contact Form Isn’t “Get In Touch”: How to Turn It Into a Lead Generation Machine

August 11, 2026

what-is-a-marketing-va

marketing strategy

What Is a Marketing VA? The Complete Guide to Building a Marketing Team That Grows With Your Business

August 5, 2026

facebook and instagram stories for business

content marketing

Facebook & Instagram Stories for Business: Strategy, Creative, Features and Data That Actually Convert

July 21, 2026

financial basics for australian business owners

Bookkeeping

Know Enough to Manage Your Bookkeeper and Accountant: Financial Basics for Australian Business Owners

July 14, 2026

content-that-sells-itself-featured-image

content marketing

Content That Sells Itself: How to Create Demand Before You Ever Make the Offer

July 7, 2026

lead-magnet-that-works

customer journey

The Only Lead Magnet That Works for Every Business and How to Create One That Converts

June 30, 2026

Powered by WordPress