When I was 30, I packed up my life in South Africa, my three young daughters under the age of 5years, and moved across the world to the Gold Coast, Australia, with nothing but a suitcase, a stubborn dream, and a heart terrified of what could go wrong.
No support system.
No savings.
No roadmap.
Just courage, resilience, and an unwavering belief that life could be more, more meaningful, more joyful, more ours.
Starting over wasn’t easy.
There were moments when fear almost won, when the doubt was deafening, the nights were long, and the responsibilities overwhelming. But I kept going, not just for me, but for my girls, watching me model what it means to rise.
I threw myself into learning, growing, and building a business from scratch, with no marketing or tech skills, no fancy funnels, no paid ads, and no one to outsource to. I taught myself everything: how to attract leads organically, how to convert, how to build marketing systems that worked, while still showing up as a present mum and living a balanced lifestyle.
But what I discovered along the way was that I didn’t just love marketing.
I loved meaningful marketing, marketing that felt human, heart-led, and honest. Marketing that didn’t rely on the hustle, manipulation, burnout, or selling your soul just to make a sale.
And because there was no room for it to fail, it didn’t.
As my business grew, so did the questions from others:
“How are you getting leads without spending a fortune?”
“How do you manage marketing and motherhood?”
“Can you help me build something that works?”
That curiosity turned into a calling.
I started consulting, coaching, training teams, and creating strategies that empowered others to build marketing systems that made money and made sense.
I reinvested everything into qualifications in:
Because I saw that behind every messy marketing system was usually a business owner stuck in fear, fatigue, or just trying to figure it all out alone.
Over the years, I’ve been honoured to:
✅ Win international marketing and business awards
✅ Speak on global stages and be featured across multiple media
✅ Host The Meaningful Marketing Podcast
✅ Launch OBMHub — an all-in-one marketing platform
✅ Help thousands of business owners build scalable, systemised marketing strategies, without the madness, mayhem, or mess
But beyond the achievements, what matters most is this:
🧩 I’ve built a business that supports my life, not the other way around.
🧩 I’ve created structure, freedom, and flow, in my business and for my clients.
🧩 I’ve learned that success isn’t just about strategy. It’s about stamina, self-trust, and staying in the game.
I believe marketing should feel good, and actually work.
And you shouldn’t have to figure it all out alone.
Here’s what I bring to the table:
☑️ Clear Strategy – So you know exactly what to do and why
☑️ Frameworks and Systems – So your marketing runs smoothly without constant input
☑️ Mindset Support – To clear fear, imposter syndrome, and stuck stories
☑️ Personalised Plans – Based on your goals, team, energy, and business stage
☑️ Whole-Human Coaching – Because you’re a purpose-led human, not a robot
Whether you’re:
✔️ A solopreneur stuck in the marketing overwhelm,
✔️ A business owner with a VA you’re not fully utilising (or looking to get a VA)
✔️ Trying to empower your in-house marketer
I meet you where you are and help you build the structure, strategy, and confidence to grow.
✅ Transform your marketing from chaotic to consistent
✅ Build systems and funnels that attract leads without draining you
✅ Align your business with your passion, purpose, and power
I’m here for that.
Let’s create a marketing machine that doesn’t just make money, it makes meaning, has momentum, and gives you happy memories.
